YELP

About YELP

Yelp Inc. is a provider of advertising products that enable businesses of all sizes to advertise their products and drive conversions for their services. The Company provides a one-stop local platform for consumers to discover, connect, and transact with local businesses of all sizes by making it easy to request a quote, join a waitlist, and make a reservation, appointment, or purchase. The Company's products include cost-per-click (CPC) Search Advertising, Multi-location Ad Products, Business Page Products, Upgrade Package, Branded Profile and Yelp Verified License. Business Highlights, Yelp Portfolio, Yelp Connect, and Yelp Logo. The Company provides product experiences for both consumers and businesses in its services category, such as home, local, auto, professional, pets, events, real estate and financial services. The Company has also launched services products, such as Cost Guides, which help consumers make informed decisions when hiring service professionals, and themed Ads.