CRM

Salesforce, Inc. is a provider of customer relationship management (CRM) technology. The Company's Customer 360 platform spans sales, service, marketing, commerce, collaboration, integration, artificial intelligence, analytics, automation, and others. It connects customer data across systems, applications and devices to create a complete view of customers. The Company also enables third parties to use its platform and developer tools to create additional functionality and applications that run on its platform. Its customers use its sales offering to store data, monitor leads and progress, forecast opportunities, gain insights through analytics and relationship intelligence and deliver quotes, contracts and invoices. Its service offering helps to connect its service agents with customers across any touchpoint. It helps customers to resolve routine issues with predictions and recommendations. It sells to businesses worldwide, primarily on a subscription basis.