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Datable Technology Corporation is a Canada-based company. The Company has developed PLATFORM3, a proprietary consumer lifecycle and data management platform that is sold to global consumer brands. PLATFORM3 is an enterprise, white-labelled mobile consumer marketing and messaging platform. PLATFORM3 is delivered as a subscription service (Software as a Service model) and used by various consumer brands to access new consumer communities and engage them while collecting, analyzing, and managing their first-party data. PLATFORM3 incorporates proprietary technology to monetize the consumer data, including demographics and purchasing behavior, by sending consumers targeted offers by email and text messages. PLATFORM3 allows consumer goods companies to engage customers and build relationships with them through various value propositions, such as loyalty programs, contests, promotions, and special offers.