Yowie Group Limited is a global brand licensing company. The Company specializes in the development of consumer products designed to promote learning, understanding and engagement with the natural world through the adventures of over six endearing Yowie characters. It owns and manages a portfolio of intellectual property underpinning the Yowie surprise-inside chocolate brand and associated digital and licensed products. The Company's core markets are North America and Australia/New Zealand. It operates through two geographical segments: the United States and Australia. Its collections include Baby Animals, Animals with Super Powers, Blast from the Past, Wild Water, WCS, Rescue, All Americas collection, Ranger series, Premier collection, and others. In addition to its core Yowie chocolate line, the Company is also engaged in brand licensing with iconic names such as the NBA (National Basketball Association), Bluey, NRL, and AFL. It also owns the Ernest Hillier brand and factory.