UP Fintech Holding Ltd is mainly engaged in the operation of an integrated financial technology platform providing cross-market, multi-product investment experience for investors around the world. The Company offers comprehensive brokerage services through its integrated single-account structure, which empowers users in trade execution, margin financing and securities lending across different global markets. The Company also provides value-added services, such as investor education, community engagement and IR/PR platform, all within a few taps or clicks through application (APP) on smartphone, tablet and personal computer (PC) terminals. The Company also offers ESOP management services to soon-to-be listed and listed companies. The Company primarily operates its business in the New Zealand, Singapore and the United States.