National Beverage Corp. is a holding company. The Company is engaged in developing, producing, marketing, and selling a distinctive portfolio of sparkling waters, juices, energy drinks and carbonated soft drinks primarily in the United States. Its brands are geared to the active and health-conscious consumer, including sparkling waters, energy drinks and juices. Its portfolio of Power+ Brands includes LaCroix sparkling waters; Clear Fruit non-carbonated water beverages enhanced with fruit flavor; Rip It energy drinks and shots; and Everfresh, Everfresh Premier Varietals and Mr. Pure 100% juice and juice-based products. Additionally, it produces and distributes carbonated soft drinks, including Shasta and Faygo. It distributes services to a customer base that includes numerous national retailers, as well as thousands of smaller up-and-down-the-street accounts, it utilizes a hybrid distribution system consisting of warehouse and direct-store delivery.