Stan Lee Media, Inc. is an Internet-based, global branded content creation, production and marketing company founded by comic book icon Stan Lee to conceive, create, co-create and produce marketable characters and story franchises for entertainment, merchandising and promotional exploitation worldwide. Built on Stan Lee's signature style, its hub Website, stanlee.net, will be an online entertainment destination targeting a global community of six- to 20-year-olds. The Company plans to generate online revenues from advertising and sponsorship sales and e-commerce transactions, and offline revenues by exploiting such online branded content in television animation, features, location-based entertainment, theme park attractions, comic book publishing, merchandising and licensing. In February 2001, the Company filed for Chapter 11 bankruptcy protection. During the bankruptcy period, management plans to solicit offers from one or more buyers interested in acquiring the assets of the Company.