Polestar Automotive Holding UK Limited (NASDAQ:PSNY) shares are trading lower on Thursday after the company reported a decline in third-quarter retail sales excluding its U.S. business.
The company estimated third-quarter 2026 retail sales at 14,371 cars, up 1% year over year. For the first nine months of 2026, estimated retail sales totaled 44,790 cars, up 0.6% from the prior-year period.
Excluding the U.S. business, third-quarter retail sales fell 8% year over year to 12,211 cars, while nine-month sales declined 0.5% to 40,773 cars from 40,968 cars.
• Polestar Automotive shares are approaching critical lows. Why did PSNY hit a new low?
Polestar CEO Michael Lohscheller said the company delivered its strongest third quarter despite tougher market conditions.
He highlighted the start of Polestar 5 customer deliveries as an important milestone and said the new Polestar 4 SUV expands the company’s lineup and helps it reach new customers in the D-SUV segment, which Polestar described as the largest and most dynamic segment of Europe’s premium EV market.
In September, Polestar reported second-quarter and first-half 2026 results that were hurt by intensifying competition and regulatory challenges, particularly in the U.S.
The company posted mixed second-quarter results, with revenue and adjusted profitability weakening. Revenue declined 8.1% year over year to $727 million from $791 million, pressured by lower retail volumes, pricing pressure and restructuring costs in the U.S.
From a trend perspective, Polestar remains in a steep downtrend: the stock is trading 22.1% below its 20-day SMA ($6.87) and 67.7% below its 200-day SMA ($16.57). The bearish backdrop is reinforced by the 20-day SMA sitting below the 50-day SMA, and the death cross that formed in July (50-day SMA below the 200-day SMA).
Momentum is extremely stretched, with RSI at 15.37 — deeply oversold — which often signals selling pressure has become crowded and bounces can happen quickly even inside a broader downtrend. The trade-off is that oversold readings can persist when the longer-term trend is this weak, so traders typically look for stabilization and reclaiming nearby moving averages before trusting a reversal.
Polestar is underperforming in its Consumer Discretionary peer group today, falling while the sector is up. Consumer Discretionary ranks six out of 11 sectors (mid-tier) right now, so the stock’s weakness looks more company-specific than sector-driven.
Zooming out, the sector has been soft recently, down 2.26% over the past 30 days and down 4.97% over the past 90 days, which can keep pressure on higher-beta discretionary names. Still, with Energy up 2.65% and Consumer Staples up 2.06% today while Technology is down 1.94%, the market’s tone reads defensive — and Polestar is reacting like a risk asset inside that rotation.
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Below is the Benzinga Edge scorecard for Polestar, highlighting its strengths and weaknesses compared to the broader market:
The Verdict: Polestar’s Benzinga Edge signal reveals weak momentum, which fits the stock’s persistent downtrend despite the upbeat sales update. For longer-term investors, the setup argues for patience until price starts reclaiming key trend levels and momentum improves.
PSNY Stock Price Activity: Polestar shares were down 1.61% at $5.49 at the time of publication on Thursday, according to Benzinga Pro data.
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