Mews survey shows 89% of hotel guests prefer AI behind scenes, not running stay

PUBT · 2d ago
Mews survey shows 89% of hotel guests prefer AI behind scenes, not running stay
  • Mews market survey found 89% of hotel guests want AI limited to back-office tasks or paired with human service.
  • Preference signals constraints on AI-first hotel operating models, despite faster industry adoption of automation.
  • Human staff remained favored across all guest touchpoints; even taxi booking drew 44% human preference versus 28% for AI.
  • Labor impact emerged as a risk factor: 67% worry about job losses; 51% oppose staff cuts to adopt AI.
  • Polling covered 3,250 travelers across the US and eight European markets in July 2026.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Mews Systems BV published the original content used to generate this news brief on October 07, 2026, and is solely responsible for the information contained therein.