The three joint ventures jointly established by Midea Group and Electrolux Group have recently been officially put into operation. This cooperation has launched two core joint venture platforms for sales and manufacturing to achieve an integrated layout of the entire R&D, manufacturing, and marketing links. In the future, the market side will link the mature sales systems of the two parties to fully support product iteration, channel promotion and category layout in the North American market; the manufacturing side will focus on expanding production capacity in North America, optimizing local production systems, shortening product delivery links, and continuously improving the response speed of the regional supply chain.

The three joint ventures jointly established by Midea Group and Electrolux Group have recently been officially put into operation. This cooperation has launched two core joint venture platforms for sales and manufacturing to achieve an integrated layout of the entire R&D, manufacturing, and marketing links. In the future, the market side will link the mature sales systems of the two parties to fully support product iteration, channel promotion and category layout in the North American market; the manufacturing side will focus on expanding production capacity in North America, optimizing local production systems, shortening product delivery links, and continuously improving the response speed of the regional supply chain.