At the “2026 FMCG Industry and Channel Collaboration Conference” held in Shanghai on the 23rd, the Oriental FMCG Center released the “2026 Mid-Term China FMCG Report”, believing that the domestic FMCG industry as a whole has entered a new stage of inventory optimization, retailers' own brands have become a trend, and zero supply value co-creation has become a key link.

Zhitongcaijing · 3d ago
At the “2026 FMCG Industry and Channel Collaboration Conference” held in Shanghai on the 23rd, the Oriental FMCG Center released the “2026 Mid-Term China FMCG Report”, believing that the domestic FMCG industry as a whole has entered a new stage of inventory optimization, retailers' own brands have become a trend, and zero supply value co-creation has become a key link.