It is getting closer and closer to the official implementation of the “Administrative Measures on Online Marketing of Financial Products” on September 30, and fund online marketing is once again welcoming new regulatory actions. On September 17, the Shanghai Securities Regulatory Bureau issued the “Notice on Accomplishing the Implementation of the 'Measures for the Administration of Online Marketing of Financial Products'” to fund managers, asset management agencies, and fund sales agencies in its jurisdiction. On the basis of previous regulatory standards, further requirements were put forward for cooperation partners, third-party platform charges, fund redemption transfer channels, and self-operated app construction.

It is getting closer and closer to the official implementation of the “Administrative Measures on Online Marketing of Financial Products” on September 30, and fund online marketing is once again welcoming new regulatory actions. On September 17, the Shanghai Securities Regulatory Bureau issued the “Notice on Accomplishing the Implementation of the 'Measures for the Administration of Online Marketing of Financial Products'” to fund managers, asset management agencies, and fund sales agencies in its jurisdiction. On the basis of previous regulatory standards, further requirements were put forward for cooperation partners, third-party platform charges, fund redemption transfer channels, and self-operated app construction.