The Apple iPhone 18 Pro and iPhone 18 Pro Max models were officially launched on September 18, and the starting price was 9999 yuan. According to data from JD, 30,000 users across the country have signed up for the new iPhone 18 Pro series in 1 hour after launch. According to reports, after the official launch, the first batch of users in dozens of cities including Beijing, Shanghai, Guangzhou, Shenzhen, Wuhan... received the new iPhone early in the morning. JD deployed more than 10,000 front-end warehouses and tens of thousands of JD offline stores across the country in advance to prepare new products in advance to locations closer to consumers, so consumers can receive new machines as soon as possible. The 3,000 JD Apple product service stations across the country provided services such as data migration and lamination, which attracted more than 20,000 service reservations before they went on sale. On the morning of the same day, many consumers had already visited the service stations in advance to learn about the activation process, lamination, data migration, and Unicom eSIM processing.

The Apple iPhone 18 Pro and iPhone 18 Pro Max models were officially launched on September 18, and the starting price was 9999 yuan. According to data from JD, 30,000 users across the country have signed up for the new iPhone 18 Pro series in 1 hour after launch. According to reports, after the official launch, the first batch of users in dozens of cities including Beijing, Shanghai, Guangzhou, Shenzhen, Wuhan... received the new iPhone early in the morning. JD deployed more than 10,000 front-end warehouses and tens of thousands of JD offline stores across the country in advance to prepare new products in advance to locations closer to consumers, so consumers can receive new machines as soon as possible. The 3,000 JD Apple product service stations across the country provided services such as data migration and lamination, which attracted more than 20,000 service reservations before they went on sale. On the morning of the same day, quite a few consumers had already visited the service stations in advance to learn about the activation process, lamination, data migration, and Unicom eSIM processing services.