The luxury brand Gucci Gucci recently completed a new round of price adjustments. However, this time it was not a price increase, but a price reduction. Moreover, the price reduction includes not only bags, but also ready-to-wear. Specifically, the price of Gucci's new Mercato small tote bag launched in the spring and summer of 2026 dropped from 25,500 yuan to 20,000 yuan, a drop of about 27%. The Ophidia series mini bucket bag dropped from 3,600 yuan to 8,700 yuan, a drop of more than 40%. The GGMarmont series small bucket bag, which previously sold for more than 10,000 yuan, currently sells for 8,100 yuan. In the ready-to-wear section, prices for canvas dresses, one-piece swimsuits, wool cardigans, etc. are also generally reduced by around 30%.

The luxury brand Gucci Gucci recently completed a new round of price adjustments. However, this time it was not a price increase, but a price reduction. Moreover, the price reduction includes not only bags, but also ready-to-wear. Specifically, the price of Gucci's new Mercato small tote bag launched in the spring and summer of 2026 dropped from 25,500 yuan to 20,000 yuan, a drop of about 27%. The Ophidia series mini bucket bag dropped from 3,600 yuan to 8,700 yuan, a drop of more than 40%. The GGMarmont series small bucket bag, which previously sold for more than 10,000 yuan, currently sells for 8,100 yuan. In the ready-to-wear section, prices for canvas dresses, one-piece swimsuits, wool cardigans, etc. are also generally reduced by around 30%.