DFI Retail’s Wellcome partners with CJ Foods to expand Korean product range in Hong Kong, targets over US$22 million sales

PUBT · 2d ago
DFI Retail’s Wellcome partners with CJ Foods to expand Korean product range in Hong Kong, targets over US$22 million sales
  • DFI Retail’s Wellcome supermarket chain entered a strategic partnership with CJ Foods to expand Korean food offerings in Hong Kong.
  • Collaboration targets more than USD 22 million in sales from an expanded Korean assortment across Wellcome and Market Place stores.
  • Rollout will add over 100 CJ Foods products in phases, spanning groceries, chilled foods, ready meals, snacks, frozen meals.
  • More than 30 CJ Foods items were added to Wellcome’s Everyday Value price-lock program, which launched in 2025.
  • CJ products will be promoted at a Korean Food Fair at Wellcome and Market Place from Sep. 4 to Sep. 17, 2026.


Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. DFI Retail Group Holdings Ltd. published the original content used to generate this news brief on September 03, 2026, and is solely responsible for the information contained therein.