Dingdong Grocery Shopping held a Dingdong V5 good product tasting session. At the conference, Dingdong Grocery Shopping announced the full upgrade of its core brand Dingdong V5, unveiled the strict control list of 55 ingredients for the first time, and officially proposed a “5V” product standard centered on “strict quality control, raw material selection, simple ingredients, fresh and ready to enjoy, and authentic flavor”. Shen Qiang, vice president and research director of Dingdong Grocery Shopping, and Dai Zheng, head of the Dingdong Grocery Shopping Standard Products Division, communicated with the media. Shen Qiang pointed out that Dingdong started with fresh food, but standard products already account for a considerable proportion. Consumers are in strong demand for one-stop shopping. They hope that the platform can achieve a relatively rich range of products within a limited number of SKUs, and also provide quality products, so that users can buy with confidence without having to carefully read the ingredients list.

Dingdong Grocery Shopping held a Dingdong V5 good product tasting session. At the conference, Dingdong Grocery Shopping announced the full upgrade of its core brand Dingdong V5, unveiled the strict control list of 55 ingredients for the first time, and officially proposed a “5V” product standard centered on “strict quality control, raw material selection, simple ingredients, fresh and ready to enjoy, and authentic flavor”. Shen Qiang, vice president and research director of Dingdong Grocery Shopping, and Dai Zheng, head of the Dingdong Grocery Shopping Standard Products Division, communicated with the media. Shen Qiang pointed out that Dingdong started with fresh food, but standard products already account for a considerable proportion. Consumers are in strong demand for one-stop shopping. They hope that the platform can achieve a relatively rich range of products within a limited number of SKUs, and also provide quality products, so that users can buy with confidence without having to carefully read the ingredients list.