Since this year, the domestic smartphone market has ushered in a rare round of collective price increases. Recently, during research, the reporter discovered that whether in online e-commerce or offline stores, the prices of many new models and models sold by mainstream manufacturers have generally risen. The increase is mostly in the range of 300 yuan to 1,000 yuan, and some high-end flagship products have even surpassed 1,000 yuan. According to information, the price of Vivo's iQOO products has risen markedly. The price of the standard version increased by 400 yuan to 1,000 yuan in a single round, with a cumulative increase of 1,500 yuan compared to the initial price of the 16GB+1TB top version. At stores such as JD Home, related products have risen by more than 1,600 yuan. Compared to the previous generation of products such as Honor and Huawei's Nova series, the price increase was generally in the range of 300 yuan to 1,000 yuan. The industry generally believes that sharp fluctuations in the price of memory chips are the main reason for this round of mobile phone price increases. Lu Weibing, president of Xiaomi Group, expects this round of price increases to continue at least until the end of 2027. IDC analysts believe that with the arrival of a new rotation cycle from 2028 to 2029, the market is expected to see a recovery in demand.

Zhitongcaijing · 2d ago
Since this year, the domestic smartphone market has ushered in a rare round of collective price increases. Recently, during research, the reporter discovered that whether in online e-commerce or offline stores, the prices of many new models and models sold by mainstream manufacturers have generally risen. The increase is mostly in the range of 300 yuan to 1,000 yuan, and some high-end flagship products have even surpassed 1,000 yuan. According to information, the price of Vivo's iQOO products has risen markedly. The price of the standard version increased by 400 yuan to 1,000 yuan in a single round, with a cumulative increase of 1,500 yuan compared to the initial price of the 16GB+1TB top version. At stores such as JD Home, related products have risen by more than 1,600 yuan. Compared to the previous generation of products such as Honor and Huawei's Nova series, the price increase was generally in the range of 300 yuan to 1,000 yuan. The industry generally believes that sharp fluctuations in the price of memory chips are the main reason for this round of mobile phone price increases. Lu Weibing, president of Xiaomi Group, expects this round of price increases to continue at least until the end of 2027. IDC analysts believe that with the arrival of a new rotation cycle from 2028 to 2029, the market is expected to see a recovery in demand.