Labor Is Forcing Hospitality Automation, says Verticon Strategy

Barchart · 5d ago

CES visibility confirms the shift — but labor economics, procurement structures, and asset-level reality will determine who scales.

LAS VEGAS, Jan. 6, 2026 /PRNewswire/ -- CES is once again showcasing robotics, AI, and automation framed as innovation and ESG progress. But the show is not creating this shift. It is confirming it.

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