According to Kweichow Moutai, from January 4 to before the Spring Festival, the maximum quantity of 53% Vol 500ml Kweichow Moutai can be purchased per person per day was adjusted from 12 bottles to 6 bottles. On January 1, the product was launched on iMaotai. According to Maotai, over a period of three days, over 100,000 users purchased their favorite products.

According to Kweichow Moutai, from January 4 to before the Spring Festival, the maximum quantity of 53% Vol 500ml Kweichow Moutai can be purchased per person per day was adjusted from 12 bottles to 6 bottles. On January 1, the product was launched on iMaotai. According to Maotai, over a period of three days, over 100,000 users purchased their favorite products.