On January 3, the “2026 New Year's Day Holiday Travel Report” published by Flying Pig showed that during the New Year's Day holiday, consumers' willingness to travel and spending power both increased: the number of purchases per capita increased by more than 20% year-on-year, and the amount spent per capita increased by more than 30% compared to last year. On January 1, New Year's Day, the number of domestic hotel reservations at Flying Pig surged 280% compared to last year, and the number of reservations for amusement products at domestic destinations increased by more than 270% year on year.

On January 3, the “2026 New Year's Day Holiday Travel Report” published by Flying Pig showed that during the New Year's Day holiday, consumers' willingness to travel and spending power both increased: the number of purchases per capita increased by more than 20% year-on-year, and the amount spent per capita increased by more than 30% compared to last year. On January 1, New Year's Day, the number of domestic hotel reservations at Flying Pig surged 280% compared to last year, and the number of reservations for amusement products at domestic destinations increased by more than 270% year on year.