“Save more” will become the focus of personal finance content in the US in 2026. Several media outlets in the US have launched campaigns such as “Low Consumption” and the “1% Savings Challenge” and provided practical budget recommendations to help people rebuild their cash buffer in a high-cost environment.

“Save more” will become the focus of personal finance content in the US in 2026. Several media outlets in the US have launched campaigns such as “Low Consumption” and the “1% Savings Challenge” and provided practical budget recommendations to help people rebuild their cash buffer in a high-cost environment.