At the end of 2025, rumors of Anker Innovation's “30% layoff” surfaced on various social platforms due to the elimination at the end of the quarter. And such a large proportion of layoffs also triggered an earthquake in the cross-border e-commerce industry. In response, Anke Innovation said, “This is a normal personnel adjustment made by the company based on strategic upgrades and efficiency improvements. The 30% online transmission rate is seriously untrue.” However, the company did not announce a specific adjustment ratio. An Anke employee said that while the layoffs are true, 30% are exaggerated and are more biased towards business line integration. Among them, most of the employees involved are outsourced, and some full-time employees with low performance are also provided with internal transfer opportunities. Currently, Anker Innovates has around 5,000 employees.

At the end of 2025, rumors of Anker Innovation's “30% layoff” surfaced on various social platforms due to the elimination at the end of the quarter. And such a large proportion of layoffs also triggered an earthquake in the cross-border e-commerce industry. In response, Anke Innovation said, “This is a normal personnel adjustment made by the company based on strategic upgrades and efficiency improvements. The 30% online transmission rate is seriously untrue.” However, the company did not announce a specific adjustment ratio. An Anke employee said that while the layoffs are true, 30% are exaggerated and are more biased towards business line integration. Among them, most of the employees involved are outsourced, and some full-time employees with low performance are also provided with internal transfer opportunities. Currently, Anker Innovates has around 5,000 employees.