Sunrise Communications AG (VTX:SUNN) most popular amongst individual investors who own 39%, insiders hold 26%

Simply Wall St · 12/31/2025 05:50

Key Insights

  • Significant control over Sunrise Communications by individual investors implies that the general public has more power to influence management and governance-related decisions
  • The top 6 shareholders own 50% of the company
  • 26% of Sunrise Communications is held by insiders

If you want to know who really controls Sunrise Communications AG (VTX:SUNN), then you'll have to look at the makeup of its share registry. We can see that individual investors own the lion's share in the company with 39% ownership. That is, the group stands to benefit the most if the stock rises (or lose the most if there is a downturn).

Meanwhile, individual insiders make up 26% of the company’s shareholders. Generally speaking, as a company grows, institutions will increase their ownership. Conversely, insiders often decrease their ownership over time.

Let's delve deeper into each type of owner of Sunrise Communications, beginning with the chart below.

Check out our latest analysis for Sunrise Communications

ownership-breakdown
SWX:SUNN Ownership Breakdown December 31st 2025

What Does The Institutional Ownership Tell Us About Sunrise Communications?

Many institutions measure their performance against an index that approximates the local market. So they usually pay more attention to companies that are included in major indices.

We can see that Sunrise Communications does have institutional investors; and they hold a good portion of the company's stock. This suggests some credibility amongst professional investors. But we can't rely on that fact alone since institutions make bad investments sometimes, just like everyone does. It is not uncommon to see a big share price drop if two large institutional investors try to sell out of a stock at the same time. So it is worth checking the past earnings trajectory of Sunrise Communications, (below). Of course, keep in mind that there are other factors to consider, too.

earnings-and-revenue-growth
SWX:SUNN Earnings and Revenue Growth December 31st 2025

Our data indicates that hedge funds own 12% of Sunrise Communications. That's interesting, because hedge funds can be quite active and activist. Many look for medium term catalysts that will drive the share price higher. John Malone is currently the largest shareholder, with 24% of shares outstanding. In comparison, the second and third largest shareholders hold about 12% and 4.8% of the stock.

We also observed that the top 6 shareholders account for more than half of the share register, with a few smaller shareholders to balance the interests of the larger ones to a certain extent.

While it makes sense to study institutional ownership data for a company, it also makes sense to study analyst sentiments to know which way the wind is blowing. Quite a few analysts cover the stock, so you could look into forecast growth quite easily.

Insider Ownership Of Sunrise Communications

While the precise definition of an insider can be subjective, almost everyone considers board members to be insiders. Company management run the business, but the CEO will answer to the board, even if he or she is a member of it.

Insider ownership is positive when it signals leadership are thinking like the true owners of the company. However, high insider ownership can also give immense power to a small group within the company. This can be negative in some circumstances.

Our information suggests that insiders maintain a significant holding in Sunrise Communications AG. It has a market capitalization of just CHF3.1b, and insiders have CHF803m worth of shares in their own names. That's quite significant. Most would be pleased to see the board is investing alongside them. You may wish to access this free chart showing recent trading by insiders.

General Public Ownership

The general public, who are usually individual investors, hold a 39% stake in Sunrise Communications. While this group can't necessarily call the shots, it can certainly have a real influence on how the company is run.

Next Steps:

While it is well worth considering the different groups that own a company, there are other factors that are even more important.

I always like to check for a history of revenue growth. You can too, by accessing this free chart of historic revenue and earnings in this detailed graph.

But ultimately it is the future, not the past, that will determine how well the owners of this business will do. Therefore we think it advisable to take a look at this free report showing whether analysts are predicting a brighter future.

NB: Figures in this article are calculated using data from the last twelve months, which refer to the 12-month period ending on the last date of the month the financial statement is dated. This may not be consistent with full year annual report figures.