Qunzhi Consulting published an article stating that global tablet shipments in Q3 2025 were 38.5 million units, an increase of 2% over the previous year, and the market is still in a weak recovery range. Apple outperformed the industry's growth rate through promotion and product structure collaboration; Lenovo relied on product matrix expansion and channel advantages, with a 32% year-on-year increase. Looking ahead to 2025, global tablet shipments are expected to reach 147 million units, continuing to achieve year-on-year growth. However, entering 2026, the growth rate of the global tablet market may face the risk of a reversal as upward pressure on the price of core devices such as memory becomes apparent.

Qunzhi Consulting published an article stating that global tablet shipments in Q3 2025 were 38.5 million units, an increase of 2% over the previous year, and the market is still in a weak recovery range. Apple outperformed the industry's growth rate through promotion and product structure collaboration; Lenovo relied on product matrix expansion and channel advantages, with a 32% year-on-year increase. Looking ahead to 2025, global tablet shipments are expected to reach 147 million units, continuing to achieve year-on-year growth. However, entering 2026, the growth rate of the global tablet market may face the risk of a reversal as upward pressure on the price of core devices such as memory becomes apparent.