The Zhitong Finance App learned that on December 10, Qunzhi Consulting published an article stating that the world shipped 38.5 million tablets in Q3 2025, an increase of 2% over the previous year, and the market is still in a weak recovery range. Apple (AAPL.US) outperformed the industry's growth rate through promotion and product structure collaboration; Lenovo (00992.HK) relied on product matrix expansion and channel advantages, with a 32% year-on-year increase. Looking ahead to 2025, global tablet shipments are expected to reach 147 million units, continuing to achieve year-on-year growth. However, entering 2026, the growth rate of the global tablet market may face the risk of a reversal as upward pressure on the price of core devices such as memory becomes apparent.

Zhitongcaijing · 2d ago
The Zhitong Finance App learned that on December 10, Qunzhi Consulting published an article stating that the world shipped 38.5 million tablets in Q3 2025, an increase of 2% over the previous year, and the market is still in a weak recovery range. Apple (AAPL.US) outperformed the industry's growth rate through promotion and product structure collaboration; Lenovo (00992.HK) relied on product matrix expansion and channel advantages, with a 32% year-on-year increase. Looking ahead to 2025, global tablet shipments are expected to reach 147 million units, continuing to achieve year-on-year growth. However, entering 2026, the growth rate of the global tablet market may face the risk of a reversal as upward pressure on the price of core devices such as memory becomes apparent.