On December 3, the Douyin E-commerce Security and Trust Center issued an announcement announcing the “Super Lucky Bag” rule upgrade. Douyin e-commerce said that during recent routine inspections, it was discovered that when using the “Super Lucky Bag” function, a few merchants and experts committed irregularities such as unclear prize information, inconsistent prize descriptions with reality, and random distribution of prizes. The platform recently updated the “Super Lucky Bag” Management Rules and adjusted the usage threshold for Super Lucky Bag products. The store experience points tied to the prize must be 80 points or more to use the lucky bag function. Some categories, such as game services and flower delivery, cannot be used as prizes for lucky bags. The new rules also make it clear that prizes need to be deterministic, and prohibit the use of expressions such as “random distribution” and “blind prize box” to avoid misleading consumers with uncertain prize information. According to the new rules, the text description and display image of the lucky bag prize must match accurately, and the type, quantity, and specifications of the prize must be clear and true.

On December 3, the Douyin E-commerce Security and Trust Center issued an announcement announcing the “Super Lucky Bag” rule upgrade. Douyin e-commerce said that during recent routine inspections, it was discovered that when using the “Super Lucky Bag” function, a few merchants and experts committed irregularities such as unclear prize information, inconsistent prize descriptions with reality, and random distribution of prizes. The platform recently updated the “Super Lucky Bag” Management Rules and adjusted the usage threshold for Super Lucky Bag products. The store experience points tied to the prize must be 80 points or more to use the lucky bag function. Some categories, such as game services and flower delivery, cannot be used as prizes for lucky bags. The new rules also make it clear that prizes need to be deterministic, and prohibit the use of expressions such as “random distribution” and “blind prize box” to avoid misleading consumers with uncertain prize information. According to the new rules, the text description and display image of the lucky bag prize must match accurately, and the type, quantity, and specifications of the prize must be clear and true.