Lin Qingxuan, the founder of the prospectus “Using Oil for Skin Care”, has been registered and updated by the Securities Regulatory Commission to accelerate the listing process

The Zhitong Finance App learned that following the recent receipt of a filing notice from the Securities Regulatory Commission, Lin Qingxuan accelerated the listing process. On December 2, the Hong Kong Stock Exchange website showed that Shanghai Lin Qingxuan Cosmetics Group Co., Ltd. had updated its IPO application materials.

As the pioneer of the “nourish skin with oil” circuit, Lin Qingxuan has focused on anti-wrinkle and firming skincare products over the years. It has developed into a leading brand of cell-level anti-wrinkle essential oils, and has successfully expanded its products into mainstream skincare categories such as creams, toners, lotions, serums, masks, and sunscreen. According to Insight Consulting data, based on omni-channel retail sales, the company's core product, Lin Qingxuan Camellia Anti-Wrinkle Repair Essence Oil (Camellia Essence Oil), has topped the national list of all facial essence oil products for 11 consecutive years since 2014.

Thanks to the stable sales of original flagship products and the continuous launch of various types of products, the company's total revenue has continued to grow in the past three years, and the growth rate is far higher than the industry average. According to the prospectus, the company's total revenue increased from RMB 691 million in 2022 to RMB 1.21 billion in 2024, with a compound annual growth rate of 32.3%. In the first half of this year, the company's profitability further increased, achieving net profit of 182 million yuan and gross margin of up to 82.4%, of which the gross margin of the essential oil category reached 86.2%.

Judging from the sales performance of specific products, Lin Qingxuan Camellia Black Gold Time Peptide Anti-Wrinkle and Brightening Essence Cream (Lin Qingxuan Black Gold Cream) earned 61.5 million yuan in 2024 and reached 50 million yuan in revenue in the first half of 2025, making it one of Lin Qingxuan's best-selling products; Lin Qingxuan's high-intensity sunscreen (Xiaojin Umbrella sunscreen) has developed rapidly since its launch in 2024, generating revenue of 36.3 million yuan in the first year of launch, which further proves that the market highly recognizes the company's product strength.

With the continuous development of the Chinese economy and the spread of social media, the concept of exquisite skincare continues to deepen, driving the anti-wrinkle, firming, and repair segments to become an important growth point for the development of the industry, and the rise of domestic products can further stimulate consumers' cultural resonance and confidence.

According to Insight Consulting, it is estimated that the market size of high-end anti-wrinkle and firming skincare products will increase from RMB 59.4 billion in 2024 to RMB 155.5 billion in 2029, with a compound annual growth rate of 21.2%. By 2029, China's high-end skincare industry is expected to reach 218.5 billion yuan, with a compound growth rate of 13.8% from 2024 to 2029. Market participants analyzed that as a leading brand in the high-end domestic skincare industry, Lin Qingxuan will be the first to benefit from strong R&D innovation capabilities and existing leading products.