According to Fast Technology, there are media sources. Recently, the Shanghai factory, which has been selling Wahaha for more than 20 years, switched to selling “Shanghai Little Baby” and launched the “Shanghai Little Baby” brand bottled water. According to reports, this product is the same as the Wahaha bottled water produced before, and the promotional poster says “True to pure, same origin.” “Launching a new brand is a hopeless act to survive. Building a new brand takes time and is very difficult. We are mentally prepared.” A staff member of the company said. According to relevant sources, over the past 20 years, Shanghai Wahaha Drinking Water Co., Ltd. has never lost money, and its revenue has been rising year by year. Last year, it ranked in the top three in the Shanghai bottled water market, with revenue exceeding 120 million yuan. Meanwhile, the two “wahaha” trademarks authorized by Shanghai Wahaha Drinking Water Co., Ltd. have expired in 2021 and 2023, respectively. After the trademark expired, the Wahaha Group issued a certificate for Shanghai Wahaha Drinking Water Co., Ltd. to continue production, but the company did not obtain a new licensing contract. In July 2025, the Wahaha Group requested Shanghai Wahaha Drinking Water Co., Ltd. to stop using the “Wahaha” brand to authorize the production of bottled water. “After receiving the letter from Wahaha Group, I immediately wrote back to request communication, but I was never able to contact Zong Fuli herself.” Zong Wei said in an interview. According to information, due to various historical issues, under the current shareholding structure, the use of the “Wahaha” trademark must obtain the unanimous consent of all shareholders of the Wahaha Group, otherwise no party has the right to use it. Today, not only can Shanghai Wahaha not use the “Wahaha” trademark, but Zong Fuli and Hongsheng Group also seem to be preparing to replace the “Wahaha” brand due to issues left over from the history of Wahaha's trademark rights.

Zhitongcaijing · 09/28/2025 08:49
According to Fast Technology, there are media sources. Recently, the Shanghai factory, which has been selling Wahaha for more than 20 years, switched to selling “Shanghai Little Baby” and launched the “Shanghai Little Baby” brand bottled water. According to reports, this product is the same as the Wahaha bottled water produced before, and the promotional poster says “True to pure, same origin.” “Launching a new brand is a hopeless act to survive. Building a new brand takes time and is very difficult. We are mentally prepared.” A staff member of the company said. According to relevant sources, over the past 20 years, Shanghai Wahaha Drinking Water Co., Ltd. has never lost money, and its revenue has been rising year by year. Last year, it ranked in the top three in the Shanghai bottled water market, with revenue exceeding 120 million yuan. Meanwhile, the two “wahaha” trademarks authorized by Shanghai Wahaha Drinking Water Co., Ltd. have expired in 2021 and 2023, respectively. After the trademark expired, the Wahaha Group issued a certificate for Shanghai Wahaha Drinking Water Co., Ltd. to continue production, but the company did not obtain a new licensing contract. In July 2025, the Wahaha Group requested Shanghai Wahaha Drinking Water Co., Ltd. to stop using the “Wahaha” brand to authorize the production of bottled water. “After receiving the letter from Wahaha Group, I immediately wrote back to request communication, but I was never able to contact Zong Fuli herself.” Zong Wei said in an interview. According to information, due to various historical issues, under the current shareholding structure, the use of the “Wahaha” trademark must obtain the unanimous consent of all shareholders of the Wahaha Group, otherwise no party has the right to use it. Today, not only can Shanghai Wahaha not use the “Wahaha” trademark, but Zong Fuli and Hongsheng Group also seem to be preparing to replace the “Wahaha” brand due to issues left over from the history of Wahaha's trademark rights.