Changes in Hong Kong stocks | Zupa (09890) rose more than 8% in early trading, and the share of overseas revenue increased in the first half of the year

The Zhitong Finance App learned that in early trading, Zupan (09890) rose by more than 8%. As of press release, it had risen 7.65% to HK$16.18, with a turnover of HK$125 million.

According to the news, Zhongxu Mirai recently announced that the company name will be changed to “Fun”, while the company will integrate and upgrade overseas brands to Game Lovin this year. According to reports, the company's revenue for the first half of the year was RMB 2,005 billion, achieving net profit of 650 million yuan, and successfully turning a loss into a profit. Revenue from overseas game business increased 9.2% year-on-year to 314 million yuan during the period, accounting for 15.6% of total revenue. Some key games have swept through overseas markets. As of the first half of 2025, ToPlay has successfully released and operated more than 30 multi-language products in Southeast Asia, China, Hong Kong, Macao, Taiwan, Japan, South Korea, Europe, America, and the Middle East, etc., establishing a deep market foundation.

Notably, the company announced at the end of August that based on the classic game IP “Miracle MU”, the group will operate and distribute a new “Miracle MU” mobile game “New Moon Continent”. According to reports, in recent years, the “Miracle MU” IP has continued to be introduced, expanding from mobile games to various forms such as mobile games and mobile games. “Miracle MU” IP is an important part of the Group's classic IP product strategy system. The launch of the new masterpiece “Crescent Continent” not only highlights the Group's strategic strength to deeply cultivate boutique game distribution, but also lays ahead of the Group's global distribution and operation of IP products.