Changes in Hong Kong stocks | Superstar Legend (06683) rose nearly 6%, and the company launched a cooperation program with 100 trendy artists and recently reached a strategic cooperation with Yushu Technology

The Zhitong Finance App learned that Superstar Legend (06683) rose by nearly 6%. As of press release, it had risen 4.48% to HK$13.98, with a turnover of HK$436 million.

According to the news, Superstar Legends announced the launch of the “Cooperation Program with 100 Top International Fashion Artists”. Jay Chou's official two-dimensional IP image “Classmate Zhou” will be the protagonist of the program. Top artists from China, the US, Thailand and other places will create new works of art and derivatives around this iconic IP. The first batch of collaborative results is scheduled to be officially unveiled on the eve of Jay Chou's “Carnival” concert in Wuhan in September this year. The company will also host a large-scale “Classmate Zhou Art Exhibition” in Wuhan to showcase collaborative works with more than 20 artists.

It is worth noting that Star Creative Arts (Kunshan) Entertainment Co., Ltd., a wholly-owned subsidiary of Superstar Legend, signed a cooperation agreement with Hangzhou Yushu Technology. Superstar Legend and YuShu Technology will form a strategic partnership with each other on a global scale, and will first cooperate in the field of four-legged robot dog/robot development and commercialization with companion functions and social attributes to jointly create consumer-grade robot products with strong IP attributes. Through this collaboration, Superstar Legends will further explore the commercialization value of intelligent robots in scenes such as concerts and shows.