Following Dior and Cartier, the French luxury goods Louis Vuitton also “lost” the user data security line. “According to preliminary data, the personal data of about 419,000 Hong Kong customers was affected as a result of the incident.” On July 19, the Hong Kong Personal Data Privacy Commissioner's Office stated that it obtained a data breach notification from Louis Vuitton Hong Kong Limited on July 17, involving the personal information of local consumers, including names, phone numbers, shopping records, etc. PCPD said it has launched an investigation into LV, including issues such as whether LVHK has delayed notification. “If it is confirmed that LV has leaked privacy and does not correct the error, it may face criminal prosecution.” On July 22, the “Daily Economic News” reporter interviewed PCPD as a consumer. The other party said that there have been no new developments since responding to the LVHK data leak on July 19, and that the investigation may continue for half a year to a year. Recently, LV's “Big Boat” in Shanghai has been frequently blogging social media, and it is difficult to find a single ticket for its “ferry ticket” and “food”. “The data breach will greatly offset the role of the 'big ship' on the brand. Especially in the minds of high-end consumers, the image of LV will be greatly reduced.” In an interview with reporters, luxury goods industry expert Zhou Ting pointed out that not only in the Hong Kong region of China, LV has recently leaked customer information in countries such as Singapore and South Korea. “This is not an isolated case in the luxury goods industry, but for LV, it is likely to be a watershed moment for brands to go downward.”

Following Dior and Cartier, the French luxury goods Louis Vuitton also “lost” the user data security line. “According to preliminary data, the personal data of about 419,000 Hong Kong customers was affected as a result of the incident.” On July 19, the Hong Kong Personal Data Privacy Commissioner's Office stated that it obtained a data breach notification from Louis Vuitton Hong Kong Limited on July 17, involving the personal information of local consumers, including names, phone numbers, shopping records, etc. PCPD said it has launched an investigation into LV, including issues such as whether LVHK has delayed notification. “If it is confirmed that LV has leaked privacy and does not correct the error, it may face criminal prosecution.” On July 22, the “Daily Economic News” reporter interviewed PCPD as a consumer. The other party said that there have been no new developments since responding to the LVHK data leak on July 19, and that the investigation may continue for half a year to a year. Recently, LV's “Big Boat” in Shanghai has been frequently blogging social media, and it is difficult to find a single ticket for its “ferry ticket” and “food”. “The data breach will greatly offset the role of the 'big ship' on the brand. Especially in the minds of high-end consumers, the image of LV will be greatly reduced.” In an interview with reporters, luxury goods industry expert Zhou Ting pointed out that not only in the Hong Kong region of China, LV has recently leaked customer information in countries such as Singapore and South Korea. “This is not an isolated case in the luxury goods industry, but for LV, it is likely to be a watershed moment for brands to go downward.”