At the Xiaomi Group Investor Day 2025, Lu Weibing, partner of the Xiaomi Group, president of the mobile phone department, and general manager of the Xiaomi brand, said during an analysis of the mobile phone business that the potential of the Xiaomi mobile phone brand continues to increase and has entered the domestic TOP2. Globally, in both developing and developed markets, Xiaomi has huge opportunities. For example, in Africa, Xiaomi surpassed Samsung in Nigeria, and the East and West did not fully replicate the successful model. Meanwhile, in Japan, it was full of people after the opening of the first Xiaomi House. “Xiaomi's strategy is to deepen localized operations, keep up and catch up with Samsung. Xiaomi's next goal is to enter the '200 million club' with annual global sales.”

At the Xiaomi Group Investor Day 2025, Lu Weibing, partner of the Xiaomi Group, president of the mobile phone department, and general manager of the Xiaomi brand, said during an analysis of the mobile phone business that the potential of the Xiaomi mobile phone brand continues to increase and has entered the domestic TOP2. Globally, in both developing and developed markets, Xiaomi has huge opportunities. For example, in Africa, Xiaomi surpassed Samsung in Nigeria, and the East and West did not fully replicate the successful model. Meanwhile, in Japan, it was full of people after the opening of the first Xiaomi House. “Xiaomi's strategy is to deepen localized operations, keep up and catch up with Samsung. Xiaomi's next goal is to enter the '200 million club' with annual global sales.”