Yang Tianzhen, chairman of Yixin Entertainment, revealed at the Mulan Annual Meeting in the business world that many of his entrepreneurial friends wanted to do personal IPs, but “I recommend that most people don't do it because they themselves don't have the habit of sharing.” “Just like you see that a lot of people don't like to post in the circle of friends,” Yang Tianzhen said. If you don't like showing yourself or sharing your life, you're afraid of being discussed or discussed, why are you using a personal IP? “When you become a public image or public IP, it is inevitable that you will be discussed, disliked, disputed, or even disliked,” Yang Tianzhen said bluntly. “If you can't face this, then don't choose to do this.”

Yang Tianzhen, chairman of Yixin Entertainment, revealed at the Mulan Annual Meeting in the business world that many of his entrepreneurial friends wanted to do personal IPs, but “I recommend that most people don't do it because they themselves don't have the habit of sharing.” “Just like you see that a lot of people don't like to post in the circle of friends,” Yang Tianzhen said. If you don't like showing yourself or sharing your life, you're afraid of being discussed or discussed, why are you using a personal IP? “When you become a public image or public IP, it is inevitable that you will be discussed, disliked, disputed, or even disliked,” Yang Tianzhen said bluntly. “If you can't face this, then don't choose to do this.”