Recently, a screenshot of Banu Hot Pot founder Du Zhongbing's speech at the “Maodu Hot Pot Development Seminar” was circulated on the Internet. Some netizens claimed that during the live broadcast, he said, “If you pay 5,000 a month, don't eat banu, even spicy hot pot,” which sparked controversy. On February 27, Banu Hot Pot owner Du Zhongbing posted a video on social platforms to respond to the controversy. He said, “Hot pot doesn't serve people at the bottom” and “if you pay 5,000 a month, don't eat hot pot; just eat spicy hot pot” are not connected together. If you put them together, you're misinterpreting his true intentions. Du Zhongbing said, “When I mentioned the development of the hot pot industry, I said that hot pot was still very cheap in the past few years, but with the development over the past few years, it has become more and more expensive, even surpassing many Chinese foods, making it more and more difficult for the bottom class to consume hot pot. Of course this isn't a good phenomenon, but a brand doesn't have its own positioning, making it even more difficult to do well. Because if you want to be a good brand, you always have to have your own standards and trade-offs to keep your business running for a long time.” He said, “So I mentioned that if everyone's financial conditions aren't that good, especially if you're a student who just entered society and only got a salary of 5,000 yuan, can you put up with it, don't spend too much, eat less hot pot, or even don't eat hot pot or banu, aren't we lacking anything because we delay our satisfaction and spend our money on our own growth to make ourselves more real and better? This is my intention. If I don't express it clearly, it's my reason and mistake.”

Recently, a screenshot of Banu Hot Pot founder Du Zhongbing's speech at the “Maodu Hot Pot Development Seminar” was circulated on the Internet. Some netizens claimed that during the live broadcast, he said, “If you pay 5,000 a month, don't eat banu, even spicy hot pot,” which sparked controversy. On February 27, Banu Hot Pot owner Du Zhongbing posted a video on social platforms to respond to the controversy. He said, “Hot pot doesn't serve people at the bottom” and “if you pay 5,000 a month, don't eat hot pot; just eat spicy hot pot” are not connected together. If you put them together, you're misinterpreting his true intentions. Du Zhongbing said, “When I mentioned the development of the hot pot industry, I said that hot pot was still very cheap in the past few years, but with the development over the past few years, it has become more and more expensive, even surpassing many Chinese foods, making it more and more difficult for the bottom class to consume hot pot. Of course this isn't a good phenomenon, but a brand doesn't have its own positioning, making it even more difficult to do well. Because if you want to be a good brand, you always have to have your own standards and trade-offs to keep your business running for a long time.” He said, “So I mentioned that if everyone's financial conditions aren't that good, especially if you're a student who just entered society and only got a salary of 5,000 yuan, are you willing to put up with it, don't spend too much, eat less hot pot, or even don't eat hot pot or banu, aren't we lacking anything because we delay our satisfaction and spend our money on our own growth to make ourselves more real and better? This is my intention. If I don't express it clearly, it's my reason and mistake.”