Wix.com Ltd. is an Israel-based company engaged in the provision of a website building platform. The website building platform belonging to the Company enables businesses and organizations to take their businesses, brands, and workflow online. The Company provides solutions that business owners can use to incorporate various aspects of their business on their websites, such as selling goods, making reservations, and scheduling and confirming appointments. The Company provides front-end solutions, as well as a back-end management dashboard. The Company has developed software applications for businesses in specific verticals, including retail and online stores, service providers, hotel and property management, music, and restaurants. These vertical applications are integrated into the Company's Website templates or can be installed on any existing Website and set up by the user without the need to write code.