Meta is advancing a new plan to build a business that sells AI products to enterprises. According to people familiar with the matter and recruitment information, the company has begun to set up a sales team to sell AI products to small and medium-sized enterprises; at the same time, it has established cooperation with consulting firms and system integrators such as Accenture, Deloitte, and IBM to use these partners to promote and implement AI products to corporate customers. This layout is an important driver for Meta. The goal is to turn huge AI investments — this year alone, the company plans to invest up to 145 billion US dollars in capital expenses to support the AI layout — into a new source of revenue. In the new round of business offensives, Meta follows the common style of enterprise software and AI vendors, and relies on partners to push large enterprises to launch products. Companies such as OpenAI and Anthropic have long used large consulting firms to sell and deploy AI solutions to enterprises. People familiar with the matter said that through cooperation with similar organizations, Meta hopes to speed up the implementation process on the side of major customers and reduce the project's dependence on Meta's own engineers.

Meta is advancing a new plan to build a business that sells AI products to enterprises. According to people familiar with the matter and recruitment information, the company has begun to set up a sales team to sell AI products to small and medium-sized enterprises; at the same time, it has established cooperation with consulting firms and system integrators such as Accenture, Deloitte, and IBM to use these partners to promote and implement AI products to corporate customers. This layout is an important driver for Meta. The goal is to turn huge AI investments — this year alone, the company plans to invest up to 145 billion US dollars in capital expenses to support the AI layout — into a new source of revenue. In the new round of business offensives, Meta follows the common style of enterprise software and AI vendors, and relies on partners to push large enterprises to launch products. Companies such as OpenAI and Anthropic have long used large consulting firms to sell and deploy AI solutions to enterprises. People familiar with the matter said that through cooperation with similar organizations, Meta hopes to speed up the implementation process on the side of major customers and reduce the project's dependence on Meta's own engineers.