Recently, in response to issues such as the use of AI technology to impersonate famous public figures to falsely bring goods, attract fans, and mislead netizens, the Internet Information Department urged the website platform to carry out in-depth centralized rectification, strictly investigate and punish illegal information and accounts, clean up more than 47,000 pieces of illegal information, and dispose of 3,961 accounts. In order to further strengthen warning education, some typical cases investigated and punished are now reported as follows: 1. Unauthorized impersonation of public figures bringing goods. The WeChat account “Flower** Diary”, “Shi**8”, the Douyin account “Wei**Tian” and “S** Object”, and the Xiaohongshu account “Xiao**C” and “Wa**” use AI technology to impersonate celebrity portraits, synthesize celebrity voices, or misappropriate portraits and image variants of public figures family members to promote products, distribute goods, etc. without authorization. The relevant accounts have been dealt with in accordance with the law and contract. 2. Misuse the image of a public figure to create false information. The WeChat account “Shan** Tales” and “Old** Case” misled the public by misusing portraits of public figures and using AI special effects to make up rumors about public figures suffering from Alzheimer's disease. The relevant accounts have been dealt with in accordance with the law and contract. 3. Impersonate public figures to attract users' attention. The Douyin account “Cai**He”, the Xiaohongshu account “Qiu*”, the Bilibili account “Old** fan”, and the Kuaishou account “Cloud*” use AI technology to impersonate public figures to express opinions, describe experiences, and post emotional remarks in the first person to induce users' attention. The relevant accounts have been dealt with in accordance with the law and contract. 4. Produce vulgar content to spoof public figures. The Kuaishou account “Kang*” uses AI to generate and synthesize images of famous public figures participating in vulgar dances and intimate interactions, taking the opportunity to attract fans and profit from marketing. The relevant accounts have been dealt with in accordance with the law and contract. In response to website platforms with prominent problems, the Internet Information Department investigated and punished them in accordance with the law and procedures. The next step is to continue to step up efforts to rectify issues such as the use of AI technology to impersonate famous public figures, further consolidate the main responsibilities of website platforms, take effective measures to prevent the misuse of AI technology, effectively safeguard the legitimate rights and interests of the vast majority of netizens, and create a cleaner and more orderly network environment.

Zhitongcaijing · 2d ago
Recently, in response to issues such as the use of AI technology to impersonate famous public figures to falsely bring goods, attract fans, and mislead netizens, the Internet Information Department urged the website platform to carry out in-depth centralized rectification, strictly investigate and punish illegal information and accounts, clean up more than 47,000 pieces of illegal information, and dispose of 3,961 accounts. In order to further strengthen warning education, some typical cases investigated and punished are now reported as follows: 1. Unauthorized impersonation of public figures bringing goods. The WeChat account “Flower** Diary”, “Shi**8”, the Douyin account “Wei**Tian” and “S** Object”, and the Xiaohongshu account “Xiao**C” and “Wa**” use AI technology to impersonate celebrity portraits, synthesize celebrity voices, or misappropriate portraits and image variants of public figures family members to promote products, distribute goods, etc. without authorization. The relevant accounts have been dealt with in accordance with the law and contract. 2. Misuse the image of a public figure to create false information. The WeChat account “Shan** Tales” and “Old** Case” misled the public by misusing portraits of public figures and using AI special effects to make up rumors about public figures suffering from Alzheimer's disease. The relevant accounts have been dealt with in accordance with the law and contract. 3. Impersonate public figures to attract users' attention. The Douyin account “Cai**He”, the Xiaohongshu account “Qiu*”, the Bilibili account “Old** fan”, and the Kuaishou account “Cloud*” use AI technology to impersonate public figures to express opinions, describe experiences, and post emotional remarks in the first person to induce users' attention. The relevant accounts have been dealt with in accordance with the law and contract. 4. Produce vulgar content to spoof public figures. The Kuaishou account “Kang*” uses AI to generate and synthesize images of famous public figures participating in vulgar dances and intimate interactions, taking the opportunity to attract fans and profit from marketing. The relevant accounts have been dealt with in accordance with the law and contract. In response to website platforms with prominent problems, the Internet Information Department investigated and punished them in accordance with the law and procedures. The next step is to continue to step up efforts to rectify issues such as the use of AI technology to impersonate famous public figures, further consolidate the main responsibilities of website platforms, take effective measures to prevent the misuse of AI technology, effectively safeguard the legitimate rights and interests of the vast majority of netizens, and create a cleaner and more orderly network environment.