Cathay Pacific Haitong released a research report saying that according to data, the domestic short drama market is expected to exceed 121 billion yuan in 2026, an increase of 21% over the previous year. As the capabilities of large multi-modal models such as Seedance improve, AI dramas expand rapidly to boutique and long videos. Platforms, IP and content production companies are expected to benefit from increased content supply and improved production efficiency, and AI video tool manufacturers are expected to benefit from increased creative demand.

Cathay Pacific Haitong released a research report saying that according to data, the domestic short drama market is expected to exceed 121 billion yuan in 2026, an increase of 21% over the previous year. As the capabilities of large multi-modal models such as Seedance improve, AI dramas expand rapidly to boutique and long videos. Platforms, IP and content production companies are expected to benefit from increased content supply and improved production efficiency, and AI video tool manufacturers are expected to benefit from increased creative demand.