Bigao Group (08220) plans to establish a joint venture to build an offline “AI+IP” immersive new retail consumer chain platform

Zhitong Finance App News, Bigao Group (08220) announced that on October 29, 2026, the company signed a memorandum of understanding with Zhejiang Outlets Operation and Management Co., Ltd. (Zhejiang Outlets). According to the memorandum of understanding, the joint venture is to be jointly initiated and promoted by the Group and Zhejiang Outlets, with the intention of introducing other suitable participants. The cooperation aims to give full play to the co-founders' leading edge in high-quality intellectual property (IP) resources, international brand supply chains and business channels, while integrating the collaborative resources of subsequent partners to jointly build an offline “AI+IP” immersive new retail consumer chain platform. Through deep integration of cultural content, intelligent technology and high-quality product supply, the joint venture will actively explore digital operations and innovative retail models to fully enable the upgrading of offline consumption scenarios. This partnership aims to bring cutting-edge and diversified smart consumer experiences to the public while creating sustainable long-term value for shareholders.

Since the Group is mainly engaged in film production, licensing and derivative rights, cross-border marketing and provision of interactive content, the directors believe that the cooperation is a key strategic initiative to promote the deep integration of “cultural content+intelligent technology+offline retail”. Through joint ventures and the introduction of suitable participants, the Group will create a new immersive consumption scenario with its core IP assets, cutting-edge AI applications and high-quality store supply chains. This move will effectively accelerate the offline monetization of the Group's core IP, broaden its sustainable revenue sources, and continue to enhance its brand influence, in line with the overall best interests of the company and its shareholders.