Twitter Testing Feed Sorting Option For Communities Timeline — But It May Not Be A Elon Musk Thing

Benzinga · 01/06/2023 13:23

Twitter is apparently testing personalized feed options and popular hashtags in the Communities shortcuts bar. However, a former employee of the social media platform said that these features existed even before Elon Musk acquired Twitter.

What Happened: Social media commentator Matt Navarra tweeted about the upcoming features showing up in the "app code for latest iOS release."

Twitter Communities testing a latest/personalised feed option

And popular hashtags in community shortcuts bar pic.twitter.com/0P69Qh58zO
— Matt Navarra (@MattNavarra) January 5, 2023

The personalized feed feature enables users to engage in a Community by switching between "Latest" and "For you" timelines. It will help users find others with similar interests and provide a more relevant Twitter experience.

Why It's Important: Simon Balmain, a former Twitter employee, said the aforementioned features were built and tested prior to the acquisition. "These features were live for some Communities behind a feature flag in October or so."

Just to be clear, in case anyone wasn’t sure. Both of these things were built (and were being A/B tested) prior to the acquisition.
— simon balmain (@SBkcrn) January 5, 2023

In July last year, Twitter Communities shared a post stating that the platform is testing a new way to view Communities timelines on iOS, Android and the web.

a new way to view your Communities timeline: sort Tweets by For you (most relevant to you) or Latest (most recent)—the choice is yours!

we’re testing this on iOS, Android, and web to see if it improves your Communities experience 🤞 let us know what you think pic.twitter.com/ygWXfBxbQf
— Twitter Communities (@HiCommunities) June 1, 2022