DJ Ford's Move on Electric Vehicles Would Bolster Its Innovation With Green Implications -- ESG Insight
Commentary by Ricardo Aceves, research analyst, ESG & impact investing
In an effort to catch up with Tesla and General Motors, Ford Motor is massively accelerating its investments in new technologies and electrification. The company plans to invest $22 billion through 2025 in electric vehicles and the digital technology involved in connecting them to the internet, as well as $7 billion in autonomous driving. This is a bold move that would reinforce the car maker's business model and innovation and place it head-to-head with other traditional auto makers in the race toward developing zero-emissions vehicles. Ford's announcement comes as its rival General Motors is getting more aggressive with its EV program and now plans to stop selling fossil-fuel-powered cars by 2035.
Write to Ricardo Aceves at firstname.lastname@example.org
ESG Insights are written by The Wall Street Journal's ESG research analysts, whose commentary is independent of the news coverage by reporters at the Journal.
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February 05, 2021 11:13 ET (16:13 GMT)
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