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What To Know About ZETA, The New Zero Emission Transportation Association

The Zero Emission Transportation Association, also known as ZETA, was announced Tuesday via press release.

· 11/17/2020 17:48

The Zero Emission Transportation Association, also known as ZETA, was announced Tuesday via press release.

The group is a new organization advocating for national policies that will enable 100% electric vehicle sales by 2030. It contains familiar green energy companies such as Tesla Inc (NASDAQ:TSLA), Rivian and Lucid Motors.

Why ZETA: Zeta is the first group of its kind pushing to accelerate the transition to electric vehicles. The group aims to create hundreds of thousands of jobs, secure American global EV manufacturing leadership, dramatically improve public health and significantly reduce carbon pollution.

What's The Plan? Zeta has five key goals: 

  • 1. Give consumers incentives toward EV purchases.
  • 2. Create an emissions standard for full electrification by 2030.
  • 3. Invest in charging infrastructure. 
  • 4. Accelerate and secure domestic manufacturing.
  • 5. Federal support for R&D and other activities.

Benzinga's Take: Overall, ZETA looks to achieve 100% electric vehicle sales by 2030. While it seems like an ambitious goal, many gas-powered vehicles would still remain on the road, as used cars would still make up a majority of the fleet.

But this first step is needed to eventually eliminate gas-powered vehicles all together.