Moffett Nathanson analyst Moffett maintained a “sell” rating for Apple, with a target price of $139, which is Wall Street's most pessimistic prediction. Moffett's reasons for being bearish on Apple include the impact of tariffs on iPhone demand and the company's struggles in the AI field. He described Apple's AI development as still generally giving people a sense of loss of direction. He also warned that investors have underestimated the potential impact of the legal dispute between Apple and game company Epic Games over App Store charges on the service business. Despite major adverse developments, the market's profit estimates for Apple's service sector have remained largely unchanged, and he believes that these estimates still need to be drastically reduced.

Moffett Nathanson analyst Moffett maintained a “sell” rating for Apple, with a target price of $139, which is Wall Street's most pessimistic prediction. Moffett's reasons for being bearish on Apple include the impact of tariffs on iPhone demand and the company's struggles in the AI field. He described Apple's AI development as still generally giving people a sense of loss of direction. He also warned that investors have underestimated the potential impact of the legal dispute between Apple and game company Epic Games over App Store charges on the service business. Despite major adverse developments, the market's profit estimates for Apple's service sector have remained largely unchanged, and he believes that these estimates still need to be drastically reduced.