On the first day of the pre-sale of the 2024 Tmall Double Eleven Shopping Festival, making friends had a good start. On October 14, the cumulative turnover of the Make a Friend Taobao live broadcast room exceeded 230 million yuan, attracting more than 28.94 million viewers to watch online, and the number of products sold exceeded 560,000. During the Double Eleven pre-sale period, the Make a Friend Taobao live broadcast launched promotions such as “One Million Deposit Red Envelopes Rain” and “Big Buy Back Red Envelopes” to give back to consumers with the greatest sincerity, while also bringing significant sales growth to brand partners. The success of this Double Eleven pre-sale was the result of long-term accumulation and careful preparation during the Taobao live broadcast by making friends. In the past two years, Make Friends has accumulated over 12,300 hours of live streaming time on Taobao, serving nearly 9.72 million consumers, and achieving a turnover of 3.8 billion yuan.

On the first day of the pre-sale of the 2024 Tmall Double Eleven Shopping Festival, making friends had a good start. On October 14, the cumulative turnover of the Make a Friend Taobao live broadcast room exceeded 230 million yuan, attracting more than 28.94 million viewers to watch online, and the number of products sold exceeded 560,000. During the Double Eleven pre-sale period, the Make a Friend Taobao live broadcast launched promotions such as “One Million Deposit Red Envelopes Rain” and “Big Buy Back Red Envelopes” to give back to consumers with the greatest sincerity, while also bringing significant sales growth to brand partners. The success of this Double Eleven pre-sale was the result of long-term accumulation and careful preparation during the Taobao live broadcast by making friends. In the past two years, Make Friends has accumulated over 12,300 hours of live streaming time on Taobao, serving nearly 9.72 million consumers, and achieving a turnover of 3.8 billion yuan.