Sensor Tower: In September, a total of 35 Chinese manufacturers were selected in the TOP100 global mobile game publisher revenue list, drawing a total of 1.91 billion US dollars

The Zhitong Finance App learned that according to the Sensor Tower store intelligence platform, in September 2024, a total of 35 Chinese manufacturers were selected for the TOP100 global mobile game publisher revenue list, attracting a total of 1.91 billion US dollars, accounting for 36.0% of the global TOP100 mobile game publisher revenue in this issue.

Top 30 Chinese mobile game publishers by revenue

In September, many popular mobile games under Miha Games experienced varying degrees of growth. Global revenue rose 33% in the current period, ranking 1 place to 3rd place in the revenue list of Chinese mobile game publishers. Among them, “Collapse: Stardom Railway” ushered in the new 2.5 version of “Blue Feather Flying Yellow and Sirius”. Global revenue surged 69% in this issue. The launch of the 1.2 version of “Hell Ride” brought about a 15% revenue increase for “Desperate Zone Zero”. The launch of a new limited five-star character prayer campaign boosted “Genshin”'s global revenue by 12%.

The post-apocalyptic survival strategy mobile game “Whiteout Survival: Endless Winter” once again set a new revenue record in domestic and overseas markets, and global revenue this issue once again ushered in a 10% increase. Since its launch in early May, the automotive-themed mobile game “Truck Star” has been growing in revenue, up 15% from month to month in September. The impressive performance of various games increased Diandian Interactive's revenue by 9% month-on-month in September, ranking 4th in the revenue list.

The current edition of Lemon WeChat's global revenue reached a new high. In September, the increase reached 11%, and the ranking rose 2 places to 7th place in the revenue list. This is mainly due to the revenue growth of its two synthetic mobile games, “Gossip Harbor Gossip Harbor” and “Seaside Escape: Roaming Town”, which increased 15% and 10% respectively. In September, they contributed 54% and 37% of the publisher's total global revenue, helping Lemon WeChat rank among the global synthetic mobile game publishers in terms of revenue.

Global synthetic mobile game revenue has grown rapidly in recent years, approaching 150 million US dollars in September 2024, an increase of 81% over the same period last year, and revenue from the US market accounts for half. Meanwhile, the increase in overall racetrack revenue was mainly driven by leading games such as “Travel Town,” “Gossip Harbor,” and “Seaside Escape.”

In September, the revenue of board and card mobile games such as “Battle Fishing”, “Journey to Landlord (Competition Edition)”, and “Tuyou Leisure Fishing” increased by 13%, 15%, and 18% respectively, driving the current edition of Tuyou Gaming's global revenue by 14%, and a sharp increase of 7 places in the ranking to 11th place in the list.

The team RPG mobile game “Song of the Kingdom Top Heroes”, which launched in early 2024, saw rapid revenue growth in major markets such as the US, Japan, and South Korea. In September, global revenue increased 26% to close to 16 million US dollars, and the cumulative revenue is about to break through the $100 million mark. The game's growth led to publisher Jiang Entertainment Interactive's revenue increase of 6% in this issue, and the ranking rose to 12th place in the revenue list.

On September 25, the ancient drama RPG mobile game “Like Kite” under Lingxi Mutual Entertainment was officially launched, and with innovative female themes and immersive storyline, it quickly reached the top of the Chinese iOS market download list, boosting Lingxi Mutual Entertainment's ranking by 3 places to 14th place in the revenue list.

The traditional Chinese version of the new MMORPG game “The Last Master” of the Dewdrop game landed in China, Taiwan, Hong Kong, Macau, Malaysia, Singapore and other markets in early September, and topped the Google Play download list in the Taiwan market. The game's revenue in the Taiwan market grew rapidly, bringing publishers a 13% increase in global revenue.

In late September, Le Elements and Grimoire launched a new two-dimensional RPG mobile game “ReverseBlue×Re-Birthend” in the Japanese market. With its unique and cool sci-fi theme and story, it was airborne to the top of the Japan App Store and Google Play download rankings on the first day of launch, rising to runner-up in the Japanese mobile game download list and top download growth list in September, driving the global revenue of Music Elements 2 places to 20th place on the list.

In addition to the list, the top 100 Chinese mobile game publishers in the world are: Game Card Network, Sports World, 4399, Thunder Network, and HaoPlay, a total of 35 manufacturers in that order.

Top 20 mobile game revenue in China's App Store

Tencent's “Wang Zhe Rongyao”, “Dungeons and Warriors: Origins”, “Peace Elite”, and “Battle of the Golden Shovel” ranked 1st to 4th in the current Chinese iOS mobile game revenue list.

With the launch of a series of Mid-Autumn Festival events and benefits, such as the Mid-Autumn Festival Moon Rabbit Model and the Mid-Autumn Festival Night Bunny Hunting Campaign, on September 13, Tencent's “Peace Elite” reached its highest peak in the Chinese iOS market since 2024. Revenue increased 15% month-on-month in September, ranking 3rd in the revenue list.

Diandian Interactive's “Endless Winter”'s revenue in the Chinese iOS market increased 22% month-on-month, reaching a record high, and jumped to 5th place in the list. Notably, the launch of the Mid-Autumn Festival event in September led to a 120% and 63% surge in downloads and MAU in the Chinese iOS market.

On September 23, the game's interactive mobile game “Love and Deep Space” simultaneously launched the Guofeng themed event “Love and Deep Space” in domestic and overseas markets. On the same day, the game's global sales reached the highest value since its launch, and also topped the App Store best-selling mobile game list in the global and Chinese iOS markets. In this issue, revenue in the Chinese iOS market increased 29%, and the ranking jumped 6 places to 6th place in the list.

NetEase's “Journey to the West” and “Against the Cold” were updated on September 12 and 27, respectively. The new characters, plot, and “Dream Drift Bottle” social gameplay increased the revenue of this issue by 22% month-on-month, ranking 7th on the list. Meanwhile, the new gameplay, plot, quests, and items brought “Against the Cold” a 31% revenue increase, ranking 10th on the list.

In early September, the 2.5 update led to a sharp rise in daily sales of Miha Tour's “Collapse: Starry Dome Railway”. In this issue, revenue in the Chinese iOS market surged 71% month-on-month, returning to 12th place in China's iOS mobile game revenue list.