According to the latest report data released by Lotu Technology, in August 2024, sales of headphones/headsets on traditional e-commerce platforms in China were 9.637 million pairs, up 8.2% year on year; sales were 1.70 billion yuan, up 2.5% year on year. Overall, the market continued to maintain a year-on-year trend of double growth in volume. In August 2024, earphones with AI functions accounted for 1.4% of sales. Compared with the same period in August last year, sales increased 763.3%, and sales increased by 1447.2%. AI headphone sales are expected to rise 489% in 2024.

According to the latest report data released by Lotu Technology, in August 2024, sales of headphones/headsets on traditional e-commerce platforms in China were 9.637 million pairs, up 8.2% year on year; sales were 1.70 billion yuan, up 2.5% year on year. Overall, the market continued to maintain a year-on-year trend of double growth in volume. In August 2024, earphones with AI functions accounted for 1.4% of sales. Compared with the same period in August last year, sales increased 763.3%, and sales increased by 1447.2%. AI headphone sales are expected to rise 489% in 2024.